Online Reviews More Meaningful Than Advertisements Because They Are

question 34

Multiple Choice

Online reviews more meaningful than advertisements because they are

• A) used to create meaningful brand relationships.
• B) developed by marketing professionals.
• C) written by consumers with real experiences.
• D) designed to influence consumer behavior.

Recognize ethical issues concerning privacy, property, and information technology.

Assess the role of tech advancements in ethical decision-making and its impact on society.

Differentiate between various types of ethical approaches including utilitarianism, deontology, and rights-based theories.

Understand the mechanisms for ensuring ethical accountability and liability in organizations.

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Definitions:

Theory

A general explanation of a set of observations or facts.

Positive Correlation

A relationship between two variables where they move in the same direction, meaning as one variable increases, the other also increases, or as one decreases, the other also decreases.

Stress

A state of mental or emotional strain resulting from adverse or demanding circumstances.

Theory of Emotion

A framework for understanding how emotions are experienced, expressed, and recognized in oneself and others.