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-Denial of Responsibility
Media Contacts
Individuals or resources within the media industry—such as journalists, editors, and broadcasters—that public relations professionals interact with to pursue media coverage.
News Release
An official statement issued to newspapers giving information on a particular matter, aiming to generate media coverage or inform the public.
Fact Sheet
A concise document providing key facts and figures about a topic, organization, event, or product, designed for quick reference and easy understanding.
Inverted Pyramid
A writing style used in journalism and PR that presents the most critical information at the beginning, followed by supporting details, optimizing reader engagement and comprehension.