The Goal of the Direct Marketer Is To

question 21

Multiple Choice

The goal of the direct marketer is to:

• A)eliminate brand marketing
• B) interact with the customer on a onetoone basis
• C) do everything inexpensively
• D)use as few channels as possible to get the message out

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Definitions:

Somatic Cell

Any living organism's cell that excludes those used for reproduction.

Cloned

Cloned refers to the process or product of creating a genetically identical copy of an organism or its cells.

Tumor Suppressor Gene

A gene that protects a cell from one step on the path to cancer. When this gene is mutated to cause a loss or reduction in its function, the cell can progress to cancer.

Growth Factor Gene

A gene that codes for a growth factor, which is a naturally occurring substance capable of stimulating cellular growth, proliferation, and cellular differentiation.