Telephone Promotions Are Most Effective When the Following Takes Place

question 8

Multiple Choice

Telephone promotions are most effective when the following takes place:

• A)scripts are well prepared in advance
• B)offers are clear and well structured
• C)calls are directed to people who have been prequalified
• D)all of the above

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Definitions:

Financial Institution

A company engaged in the business of dealing with monetary transactions, such as banks, credit unions, and investment firms.

Market Share

The portion of a market controlled by a particular company, product, or brand, often expressed as a percentage of total sales within that market.

Marketing Executive

A professional responsible for developing and executing strategies to promote a company’s products, services, or brand.

Subjunctive Verbs

Verbs used to express wishes, hypothetical situations, or conditions contrary to fact.