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Based on Your Knowledge of the PR Industry, What Changes

question 11

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Based on your knowledge of the PR industry, what changes would you suggest for improvising the ethics coursework students take in university programs?


Definitions:

Reward Power

The ability of a person to influence others' actions, behaviors, or attitudes by offering them something desirable.

Salary Raises

Incremental increases in wages given to employees, typically as a reward for performance, tenure, or to adjust for market conditions.

Competence

The ability to perform work tasks successfully.

Potential

The inherent ability or capacity of an individual, object, or concept to develop into something more substantial or perform at a higher level in the future.

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