The Press Agentry and Publicity Model of Public Relations Focuses

question 28

Multiple Choice

The press agentry and publicity model of public relations focuses on ______, while the public information model is more concerned with ______.

• A) maximum attention; the audience
• B) deflection; two-way communication
• C) balanced conversation; special events
• D) special events; collaboration

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Definitions:

Lipid Synthesis

Lipid synthesis is the biochemical process by which organisms produce lipids, essential components of cell membranes and energy storage.

Protein Synthesis

The process by which cells build proteins based on the genetic instructions encoded in DNA and carried by RNA.

ATP

Adenosine triphosphate, a molecule that carries energy within cells for metabolism.

Nuclear Envelope

The double-layered membrane that encloses the nucleus of a cell, separating it from the cytoplasm and regulating the passage of materials between the nucleus and cytoplasm.