Theories Are Useful to Public Relations Practitioners Primarily Because They

question 44

Multiple Choice

Theories are useful to public relations practitioners primarily because they ______.

• A) form the basis of gut-level hunches we can use to form campaigns
• B) help us understand how or why something works the way it does
• C) allow us to skip the research phase of a campaign and move into tactics
• D) form ideas that will be superior to those in advertising or marketing

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Definitions:

Labor Hours

The total amount of work time that a worker or workforce expends on producing goods or providing services in a given period.

Pastrami

A seasoned and smoked meat product made from beef, typically enjoyed as a deli sandwich filling.

Milk

A nutrient-rich liquid food produced by the mammary glands of mammals, primarily consumed by humans as a source of nutrition.

Constant Rate

A situation or process that occurs at an unchanging, steady pace over a particular period of time.