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Describe two ways in which a stimulus can come to elicit fear without ever being paired with a fear-inducing US.
Unlimited Wants
The economic concept that humans have an endless number of desires for goods and services, even if resources for fulfilling those desires are limited.
Entrepreneurship
The act of starting and managing a business venture, along with any of its risks, in order to make a profit and innovate in the market.
Financial Capital
The money, credit, and other forms of funding that businesses use to invest in resources for future growth.
Opportunity Cost
Waiving prospective gains from various alternatives by settling on one option.
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