You Present Strong Arguments to College Students to Support Your

question 33

Multiple Choice

You present strong arguments to college students to support your claim that tuition and fees at state colleges are too high. You strongly encourage audience members to make a trip to the state capitol and petition legislators to lower tuition rates. It is unlikely that many audience members, if any, will follow your suggestion because

• A) you've used the peripheral route to persuasion
• B) you've created cognitive dissonance
• C) the effort required to visit legislators is too great
• D) behaviors are almost never consistent with attitudes

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Definitions:

The American Century

A term popularized by Time publisher Henry Luce in 1941, describing the 20th century as a period dominated by the United States in political, economic, and cultural influence worldwide.

Postwar Prosperity

The period of economic growth and widespread welfare experienced by many countries following the end of World War II.

Free Enterprise

An economic system where private businesses operate in competition and largely free of state control, emphasizing the importance of a market economy.

Defense Department

The part of the United States government responsible for implementing military policies and maintaining armed forces.