Which of the Following Is a Challenge for Marketers Using

question 1

Multiple Choice

Which of the following is a challenge for marketers using social media?

• A) low influence on consumers
• B) measuring the return on investment is difficult
• C) it needs a lot of technical knowledge
• D) high cost

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Definitions:

Complimentary

Something given for free or at no charge.

Souvenir

An item kept as a reminder of a place, event, or experience, often collected during travels or special occasions.

Gift

A present or item given to someone willingly without expecting payment; often used in marketing as promotional material or a loyalty reward.

Referral

A prospect who has been referred to a salesperson by another person.