Whose Work Stressed the Importance of Product and Market Selection

question 8

Multiple Choice

Whose work stressed the importance of product and market selection in strategy?

• A) Ohmae (1982)
• B) Kim and Mauborgne (2004 and 2005)
• C) Mintzberg (2005)
• D) Ohmae (1982) and Kim and Mauborgne (2004 and 2005)

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Definitions:

Value Systems

The set of beliefs and ethical principles that guide the behaviors, decisions, and actions of individuals or organizations.

Motivated

The state of being driven or inspired to act towards achieving a goal.

Emotional Intelligence

The ability to understand, use, and manage one's own emotions positively to relieve stress, communicate effectively, empathize with others, and overcome challenges.