One of the Common Uses of Marketing Communications Is to Remind

question 11

Multiple Choice

One of the common uses of marketing communications is to remind people of a need they might have or of the benefits of past transactions, with a view to convincing them that they should enter into a similar exchange. Which task of marketing communication is this referred to?

• A) To inform
• B) To reinforce
• C) To differentiate
• D) To persuade

---

Definitions:

Lenin's Death

Refers to the death of Vladimir Lenin in 1924, which marked the end of his leadership of the Soviet Union and initiated a struggle for power.

Tsarina Alexandra

The last Empress of Russia, wife of Tsar Nicholas II, known for her influence at court and connection to the mystic Rasputin.

Russian People

Citizens or nationals of Russia, a transcontinental country located in Eastern Europe and Northern Asia, known for its rich history, cultural heritage, and diverse ethnic groups.

Bolsheviks

A faction of the Russian social-democratic movement that split from the Menshevik faction and, led by Lenin, seized control of Russia in the October Revolution of 1917.