In an International Marketplace, Brand Names Need to Transfer Easily

question 14

True/False

In an international marketplace, brand names need to transfer easily across markets. It helps if customers can not only pronounce the name, but also recall it unaided.

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Definitions:

Metal Enclosure

A protective casing made of metal used to house and protect electrical or mechanical equipment from environmental conditions, interference, or damage.

Reverse-Bias

A condition in semiconductor devices where the voltage applied is opposite in direction to the forward-bias, reducing the flow of current.

Voltage Spikes

Brief, transient voltages significantly higher than the normal power line voltage, which can potentially damage electronic equipment.

Electromagnetic Interference (EMI)

A phenomenon responsible for noise in electric circuits.