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In the figure below, one would reject the null hypothesis if ______.
IMC Efforts
Integrated Marketing Communication strategies used to ensure a consistent message across all marketing channels.
Mobile Marketing
Marketing activities designed for delivery to cell phones, smartphones, and other handheld devices, usually as a component of a multi-channel campaign.
Online Marketing
Strategies and tools used to promote products, services, or brands on the internet, including SEO, social media, and email marketing.
Search Engine Marketing
A digital marketing strategy aimed at enhancing a website's visibility in search engine results pages primarily through paid advertising.
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