Ophelia, a Media Analyst for Edelman, Develops an Algorithm for Her

question 19

Multiple Choice

Ophelia, a media analyst for Edelman, develops an algorithm for her client Samsung to collect information on message placement and click-through rates. This sizable gathering of Internet information is known as ____________.

• A) Brand formation
• B) Big data
• C) Qualitative research
• D) Viral content

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Definitions:

Directional Selection

Directional selection refers to a process in evolutionary biology where an extreme phenotype is favored over other phenotypes, causing the allele frequency to shift over time in the direction of that phenotype.

Hawaiian Honeycreepers

A group of small, colorful birds native to Hawaii, known for their diverse beak shapes and sizes, adapted to different feeding habits and ecological niches.

Ecological Niches

The role and position a species occupies in its environment, including all interactions with biotic and abiotic factors.

Monophyletic Group

An ancestor in which a derived trait evolved, together with all of its descendants.