Robert, an Executive at Ford Motors, Is Given the Task

question 7

Multiple Choice

Robert, an executive at Ford Motors, is given the task of finding a solution to the growing concern over automobile safety. He contracted with a PR practitioner, Jason, who counseled him to launch a safety campaign including safety researchers, engineers, and law enforcement. In response, Ford changed its vehicle design following feedback from its publics. The relationship between Ford and its publics is ____________.

• A) Symmetrical
• B) Asymmetrical
• C) Material
• D) Immaterial

---

Definitions:

Multiple Languages

The ability of an individual to speak, understand, read, and write in more than one language proficiently.

Cognitive Process

The mental actions or processes of acquiring knowledge and understanding through thought, experience, and the senses.