When People Think That an Organization ____________, Its Reputation Suffers

question 25

Multiple Choice

When people think that an organization ____________, its reputation suffers, and leads to more anger, less purchase intent, and greater likelihood of negative word of mouth about the organization. Crisis management deals with how to repair damage and rebuild reputation.

• A) Is a victim of malevolence
• B) Is responsible for a crisis
• C) Is surprised by an accident
• D) Is targeted by outsiders

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Definitions:

Paraphrasing Skills

The ability to restate the text or speech in one's own words while maintaining the original meaning.

Misunderstandings

Situations in which the meaning, intention, or effect of communication is not correctly perceived or interpreted by one or more parties.

Listening

Process of selecting, attending to, creating meaning from, remembering, and responding to verbal and nonverbal messages.

Pseudoconflict

A perceived conflict that arises from misunderstandings or miscommunications rather than actual disagreements or differences.