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Microsoft's HoloLens Allows Users to View and Move Freely in the Real

question 35

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Microsoft's HoloLens allows users to view and move freely in the real world while interacting with virtual images and sounds.The HoloLens is

Recognize the importance and application of benefit segmentation in targeting specific consumer needs.
Understand the significance of loyalty segmentation for customer retention and profitability.
Identify the first step in the Segmentation, Targeting, and Positioning (STP) process.
Understand the application of occasion segmentation in marketing strategies.

Definitions:

Shortage Costs

Costs incurred as a result of insufficient inventory, including potential lost sales, backorder handling, and decreased customer satisfaction.

Carrying Costs

The total cost of holding inventory, including storage, maintenance, insurance, and opportunity costs.

Opportunity Cost

The foregone benefit that could have been obtained from an option not chosen.

Inventory Holding

The costs associated with storing unsold goods, including warehousing, insurance, and depreciation.

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