Examlex
A highly-controlled environment in a research laboratory helps ensure the study's external validity.
Differentiation
The process of distinguishing a product or service from others, to make it more attractive to a particular target market.
Product Innovation
The development of new or significantly improved goods or services to meet consumer needs or market demands.
Functionality
The range of operations that can be performed by a product, system, or service, especially according to user requirements and needs.
Strategic Positioning
The process of establishing and maintaining a sustainable competitive advantage in the market.
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