Tracking Studies Help Distributors Understand the

question 11

Multiple Choice

Tracking studies help distributors understand the

• A) movement of film prints throughout the world
• B) back-end deals made by independent producers
• C) effectiveness of their publicity and advertising plans
• D) all of these

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Definitions:

Gossip Chain

A form of communication network within an organization where information, often unofficial or speculative, spreads rapidly through informal channels.

Grapevine

An informal channel of communication within an organization, characterized by the unofficial and casual sharing of information.

Rumor

Unverified information or speculation that is spread among people, which may or may not be true.

Probability Chain

A sequence of events where each event's occurrence depends on the outcomes of the previous events in terms of probability.