Herzberg's Motivator-Hygiene Theory Is Based Directly on Needs

question 5

True/False

Herzberg's motivator-hygiene theory is based directly on needs.

---

Definitions:

New Market

Refers to an undiscovered or underexploited segment in the marketplace that a company can target to expand its customer base.

Strategic Alliance

A collaborative relationship between independent firms, though the partnering firms do not create an equity partnership; that is, they do not invest in one another.

Globally-Based Opportunity

A chance or prospect for business, investment, or collaboration that is available on an international scale.

Mutual Benefit

A situation or agreement where all parties involved gain advantages or profits, often used in contexts of partnerships or cooperative arrangements.