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Groups do not repeat the stages of group development when newcomers join the group.
Share Of Wallet
The proportion of a customer's total spending that is captured by a business.
Purchase Rate
The frequency at which customers buy a particular product or service within a specific time period.
Cross Buying
The practice where customers purchase additional different products or services from the same company.
Staircase Analysis
A method for evaluating the progressive steps or stages in a process, such as customer conversion or product development, to identify improvements.
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