Examlex
Computer-based communication often lacks emotional information that can come from nonverbal communication.
Special Market Segment
A specific portion of the market identified by unique characteristics, differentiating it from the broader market.
Differentiation Strategy
A business approach where companies aim to develop and market unique products or services to stand out from competitors and attract a specific segment of customers.
Competitive Advantage
A scenario or element that positions a firm in a more favorable or advantageous spot relative to its competitors.
Unique Products
Goods that are distinct in nature, offering uncommon features or benefits not typically found in similar items.
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