When Hershey Family Interests Considered Selling Their Hershey Foods Stock

question 4

Multiple Choice

When Hershey family interests considered selling their Hershey Foods stock in 2001, employees were outraged. They felt betrayed and were angry and pessimistic. Which individual or interpersonal process was interfering with implementation of Hershey's strategy?

• A) Worker personalities
• B) Worker attitudes
• C) Motivation
• D) Team processes
• E) Communication

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Definitions:

Incentive Conflict

A situation where parties have different, competing goals. In agency relationships, the different goals of principals and agents is an example of incentive conflict.

Agent

A person who acts on behalf of another individual (a principal). Principal–agent problems are created by the incentive conflict between principals and agents.

Principal

An individual who hires another (an agent) to act on his or her behalf.

Incentivize

To motivate or encourage someone by providing a reward or incentive.