Derek Eliminated New Balance Shoes Because He Doesn't Know Anything

question 199

Multiple Choice

Derek eliminated New Balance shoes because he doesn't know anything about them.Derek used which type of evaluation process to make this decision?

• A) evoked method
• B) multiattribute
• C) affect referral
• D) attitude formation

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Definitions:

Primary Drives

States of tension or arousal that arise from a biological need and are unlearned.

Reduction

In psychology, it refers to simplifying a complex phenomenon by breaking it down into its component parts for easier study or understanding.

Motivation

All the processes that initiate, direct, and sustain behavior.

Primary Drives

Basic, innate urges such as hunger, thirst, and the drive for sex, which are essential for survival.