In a Buying Center,the Person Who Would Be the Most

question 34

Multiple Choice

In a buying center,the person who would be the most likely say,"We need to limit our choices to local vendors."

• A) a user
• B) a buyer
• C) an influencer
• D) the gatekeeper

---

Definitions:

Direct Approach

A communication or problem-solving strategy that deals with issues in a straightforward and clear manner.

Consolidation

The process of combining the financial statements of a parent company with its subsidiaries to present accounts as if the group were a single entity.

Trial Balance

A bookkeeping worksheet in which the balances of all ledgers are compiled into debit and credit account column totals that are equal.

FVTOCI

Fair Value Through Other Comprehensive Income, a classification under IFRS for financial assets that are valued at fair value with changes recognized in other comprehensive income rather than profit or loss.