Frequency Is the Average Number of Times an Individual, Household

question 26

True/False

Frequency is the average number of times an individual, household, or business in a target market is exposed to a message during a given time period.

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Definitions:

Entertainment Industry Foundation

A leading charitable organization of the entertainment industry, devoted to raising funds and awareness for critical health, educational, and social issues.

Stand Up to Cancer

A charitable program that raises funds to accelerate innovative cancer research and facilitate collaborations among researchers.

Remote Broadcasting

The practice of transmitting audio and video content from a location outside a traditional studio setting, often live.

#NoFoodWasted Campaign

A social media or marketing initiative aimed at reducing food waste through awareness, education, and specific action steps.