If an Advertisement Costs $200,000, the Number of Viewers Is

question 158

Multiple Choice

If an advertisement costs $200,000, the number of viewers is 2,000,000, and the rating is 2.0, then the cost per rating point (CPRP) is:

• A) $100
• B) $1,000
• C) $10,000
• D) $100,000

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Definitions:

Obesity

A medical condition characterized by the excessive accumulation and storage of fat in the body, leading to health complications.

R&D

Research and Development, which involves investigative activities that a business or person undertakes to innovate and introduce new products or services or to improve their existing offerings.

Government Proposals

Formal plans or suggestions presented to public authorities aiming to address community needs, implement policies, or secure contracts.

High Risk

Refers to the increased likelihood of a negative outcome, often associated with investments, operations, or decisions.