An E-Mail Newsletter Can Help

question 178

Multiple Choice

An e-mail newsletter can help:

• A) early adopters of new products
• B) move individuals from conviction to an actual purchase
• C) create brand awareness and drive traffic to the Web site
• D) develop product knowledge and liking for a particular brand

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Definitions:

Unified Communication

A system that integrates various communication methods within a business, such as voice, video, messaging, and email, into a single interface.

Mobile Communication

The exchange of information through mobile devices, such as smartphones and tablets, allowing for communication regardless of location.

Collaboration

The action of working with someone to produce or create something.

Mobile Devices

Portable computing devices such as smartphones and tablets that have wireless internet capabilities.