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In Interactive Marketing, Software Can Be Used to Analyze an Individual's

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In interactive marketing, software can be used to analyze an individual's Web activity and then customize marketing communications and marketing offers.


Definitions:

Major Organic Product

In organic chemistry reactions, this term specifies the predominant product formed from the reactants, accounting for the greatest yield among all products.

Major Organic Product

The principal substance formed with the most significant yield in an organic chemistry reaction.

Reaction

A process in which substances, called reactants, transform into different substances known as products.

Organic Chemistry

The study of carbon-containing compounds, their properties, synthesis, and reactions.

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