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Web Analytics Is the Process of Analyzing Where Consumers Went

question 156

True/False

Web analytics is the process of analyzing where consumers went at a brand's Web site,what they did within the Web site,and what other Web sites were visited.


Definitions:

Tone

The overall attitude or character that is conveyed through the choice of words and style in written or spoken form.

Oral Medium

A method of communication that employs spoken words to convey a message or information, as opposed to written forms.

Emotional Component

The aspect of a message or experience that appeals to the audience's feelings or emotions.

Effective Channels

Means or mediums through which communication, information, or goods are delivered efficiently.

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