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One Reason Brand Communities Form Is That the Owners of the Brand

question 170

True/False

One reason brand communities form is that the owners of the brand all tend to have common characteristics and common lifestyles.


Definitions:

Strong Punishing Stimulus

A stimulus that significantly decreases the likelihood of a behavior recurring by causing discomfort or distress when the behavior is exhibited.

Punishment

A consequence that reduces the likelihood of the behavior that it follows.

Avoidance

A behavior aimed at preventing the occurrence of an unpleasant stimulus or situation.

Severity

The level of intensity or seriousness of a situation, condition, or disease.

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