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Tracking of Web Site Visits and Browsing Patterns of Visitors

question 83

Multiple Choice

Tracking of Web site visits and browsing patterns of visitors to a company's site is accomplished using:


Definitions:

Call Premium

The amount by which the price of a call option exceeds its intrinsic value, reflecting the time value and volatility of the underlying asset.

Time Value

The idea that money currently in hand is more valuable than the same sum received in the future because of its ability to earn more over time.

Call Option

A financial contract giving the buyer the right, but not the obligation, to purchase a stock or other asset at a specified price within a certain time frame.

Present Value

The current value of a future amount of money or stream of cash flows given a specified rate of return.

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