Using Identification IDs and Passwords on a Web Site for Customers

question 173

Multiple Choice

Using identification IDs and passwords on a Web site for customers allow for each of the following benefits,except:

• A) the customer can be greeted personally, by name
• B) provides data for an RFM analysis
• C) the content of the Web pages can be customized to fit the customer's past browsing behavior
• D) when an order is placed, the customer doesn't have to type in his/her address and credit card information

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Definitions:

Statistician

A professional who applies statistical theories and methods to collect, analyze, interpret, and present data.

Regression Analysis

A statistical technique used to explore the connection between a dependent variable and one or more independent variables.

Mathematical Models

Representations of real-world systems through mathematical expressions, allowing for analysis and prediction of system behavior.

Dependent Variable

The variable in a study or experiment that is expected to change or respond due to manipulation of the independent variable(s).