Which Uses a Computer Joystick to Test Emotional Reactions to an Ad

question 142

Multiple Choice

Which uses a computer joystick to test emotional reactions to an ad?

• A) a warmth monitor
• B) a psychogalvanometer
• C) a pupillometric test
• D) voice-pitch analysis

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Definitions:

Law of Restitution

A legal principle that requires a party to return or compensate for benefits unjustly received at the expense of another.

Misrepresentation

The act of providing false or misleading information, often to persuade someone to enter into a contract.

Avoid a Contract

To declare a contract null and void, either because it is legally defective or through mutual agreement between the parties.

Affirming

is the process of confirming, validating, or stating positively.