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A Newer Online Metric That Is Being Used as a Surrogate

question 127

True/False

A newer online metric that is being used as a surrogate for a person's level of interest in products offered at a particular Web site is clickthroughs.


Definitions:

W.E.B. Du Bois

An American sociologist, historian, and civil rights activist known for his leadership in the Niagara Movement and a co-founder of the NAACP.

National Association

An organization or group formed to unite and represent the interests of its members at a national level in a specific field.

Civil Rights

Civil rights are the rights of citizens to political and social freedom and equality, often protected by law against discrimination or oppression.

Ida B Wells

An African American journalist, abolitionist, and feminist who led an anti-lynching crusade in the United States during the 1890s.

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