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What are the "greater" and the "lesser" kinds of jihad? Which one do radical Islamists emphasize, and why?
Market Penetration
Strategies aimed at increasing the market share of a product or service within existing markets.
Diversification
A strategy to reduce risk by allocating investments or focusing efforts across various financial instruments, industries, or other categories.
Product Development
The process of conceptualizing, designing, creating, and bringing a new product or service to market.
Market Development
Strategies aimed at increasing the market size for a product or service through new market segments or new geographies.
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