Examlex
When a company builds a subsidiary from scratch in a foreign country it is called a greenfield venture.
Intention-Behavior Gap
The disconnect that can occur between what people plan or intend to do and what they actually end up doing.
Implementational Intentions
Detailed plans that link a specific situation with a goal that a person wants to achieve.
Behavioral Willingness
An individual's readiness or likelihood to engage in a specific behavior under certain circumstances, regardless of their intentions.
Perceived Behavioral Control
An individual's assurance in their power to engage in activities needed to accomplish distinct performance objectives.
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