Three of the Most Popular and Effective OD Activities Are

question 61

True/False

Three of the most popular and effective OD activities are team building, survey feedback, and large-group interventions.

Understand how to use behavioral segmentation effectively in consumer markets.

Distinguish between different types of segmentation such as demographic, psychographic, behavioral, and lifestyle segmentation.

Understand the importance and characteristics of operational excellence in firms.

Differentiate between goals and objectives in marketing strategies.

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Definitions:

Social Media

Platforms and websites that enable users to create, share content, or participate in social networking.

Rumours

Unverified information or stories circulated among people, often lacking factual evidence.

Organizational News

Information related to the activities, achievements, and updates within a company or institution, typically communicated to its employees or stakeholders.

Indirect Approach

A method of communication where the main point or message is not presented initially but is embedded later in the discourse.