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In a 2 % 2 contingency table, the magnitude of effects could be communicated by any of the following except:
Close-Ended
Pertaining to questions or options that limit responses to a set of choices, offering no opportunity for open-ended answers.
Sales Call Planning
The process of organizing and preparing objectives, strategies, and key points to discuss during a sales call to maximize the likelihood of a successful outcome.
Customer Profile
A detailed description of a business's typical customer, including demographic, psychographic, and behavioral traits.
Marketing Audit
A marketing audit is a comprehensive, systematic analysis of a business's marketing environment, objectives, strategies, and activities with the goal of identifying opportunities and areas of improvement.
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