Although Focus Groups Are "Unstructured" They Are Guided by a Qualitative

question 24

True/False

Although focus groups are "unstructured" they are guided by a Qualitative Research Consultant.

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Definitions:

Cramér's V

A measure of association between two nominal or categorical variables, providing an index value between 0 and 1.

Null Hypothesis

A hypothesis that assumes no significant difference or effect exists between certain datasets or variables.

Level of Significance

The threshold chosen by the researcher below which a p-value indicates that the observed result is statistically unlikely to have occurred by chance.

Expected Frequency

The predicted number of times an event will occur over a specified period in a statistical experiment.