Although Open-Ended Questions Are Valuable When Exploring Topics, It Is

question 63

Multiple Choice

Although open-ended questions are valuable when exploring topics, it is desirable to have predefined answer options for ease of analysis. Open-ended questions are used in questionnaires during pretesting in order to:

• A) uncover common themes so that they can be revised as closed-ended questions.
• B) measure attitudes; they cannot be measured with closed-ended questions.
• C) justify the fee charged to the client since open-ended are more challenging and time consuming to analyze.
• D) measure demographics appropriately.
• E) ensure there is an appropriate balance in questioning styles.

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Definitions:

2-Methylbutane

An organic chemical compound, also known as isopentane, characterized by the formula C5H12, notable for being one of the isomers of pentane.

Newman Projection

A representation of a molecule used to visualize conformations by looking down the bond axis between two atoms.

C2-C3 Bond

A covalent bond between the second and third carbon atoms in an organic molecule.

2,2-Dimethylbutane

A branched alkane with the formula C6H14, characterized by two methyl groups attached to the second carbon atom in a butane chain.