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What Is Geodemographic Segmentation? What Is the Result of Geodemographic

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Essay

What is geodemographic segmentation? What is the result of geodemographic segmentation? Give one specific example that illustrates this type of segmentation.


Definitions:

Categories of Values

Classifications or groupings of values, often used in investigating peoples’ priorities and principles.

Tension

A state of mental or emotional stress, often arising from situations of conflict or anxiety.

Characteristics of Traits

Inherent features, qualities, or attributes that define and differentiate individuals or entities.

Facial Expressions

The movements of the facial muscles that convey emotions, intentions, or social information to others.

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