What Is Benefit Segmentation? for Toothpaste,list Six Benefits That Might

question 135

Essay

What is benefit segmentation? For toothpaste,list six benefits that might be sought by consumers.For each benefit,give an existing brand name that best exemplifies segmentation according to that benefit.

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Definitions:

Good Faith

The principle of honesty and fairness in dealings, implying a sincere intention without deception.

Negligent

A failure to behave with the level of care that someone of ordinary prudence would have exercised under the same circumstances, leading to unintended harm.

Instrument

A written legal document that formalizes an agreement or obligation between parties or is used to create a formal record.

Failure of Consideration

A situation where the promised exchange in a contract is not provided or fails to meet the agreed terms, potentially voiding the agreement.