Which Term Refers to the Number and Variety of Products

question 33

Multiple Choice

Which term refers to the number and variety of products and services a company offers, as well as the number and variety of regions, countries, and markets it serves?

• A) economies of scale
• B) market potential
• C) scope
• D) development stage

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Definitions:

Profitability

The degree to which a business or activity yields profit or financial gain, typically measured over a specific period of time.

Distribution

The process of making a product or service available for use or consumption by a consumer or business user.

Supplier Stage

A phase in the supply chain that involves the provision of materials or services by suppliers to manufacturers or businesses.

Customer Stage

A phase within the customer journey or buying process, ranging from initial awareness to post-purchase evaluation and loyalty.