An Internal Information Search for Product Information Occurs When

question 80

Multiple Choice

An internal information search for product information occurs when:

• A)a consumer experiences uneasiness.
• B)a consumer thinks about brands he/she is willing to consider.
• C)the consumer buying process is nearly complete.
• D)advertisements are being ignored.

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Definitions:

Formula

In mathematics or chemistry, a concise way of expressing information symbolically, such as an equation or a chemical compound.

Mental Set

A framework for thinking about a problem based on previous experiences or methods, which can sometimes limit problem-solving abilities.

Intelligence Testing

the measurement of a person's intellectual abilities and potential, usually through a series of tasks and assessments that cover various cognitive skills.

Binet

Alfred Binet, a French psychologist best known for developing the first intelligence test.