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A consumer's level of motivation in making an external search depends on three factors. What are they?
Operant Conditioning
An educational method where the intensity of an action is altered by either rewards or penalties.
Biological Urge
Innate impulses or drives that influence behavior, such as the needs for food, water, or sexual activity.
Alcoholism
A chronic disease characterized by uncontrolled drinking and a preoccupation with alcohol despite its negative effects on one's life.
Illogical Thinking
According to cognitive theories, illogical ways of thinking that may lead to self-defeating conclusions and psychological problems.
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Q199: A "right-brain" advertisement is:<br>A) oriented towards the