From the List Below, the Task That Is Most Likely

question 93

Multiple Choice

From the list below, the task that is most likely to be a part of the reference request step in selecting an ad agency is:

• A) studying past media purchases
• B) conducting a shootout
• C) studying the firm's client retention rate
• D) offering the contract

---

Definitions:

Gender Identity

Someone's self-acknowledged gender identity, potentially mismatching the sex they were designated when born.

Gender-Linked Behaviors

Behaviors that society typically associates with a specific gender, based on cultural, social, or biological factors.

Social Learning Theory

A theory that proposes individuals learn behaviors through observing and imitating others, as well as through rewards and punishments.

Asexual

Referring to a lack of sexual attraction to others, or low or absent interest in or desire for sexual activity.