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If 100,000 People Are Exposed to an Advertisement, the Total

question 140

True/False

If 100,000 people are exposed to an advertisement, the total gross impressions are 100,000 regardless of whether the people actually watched the ad or not.


Definitions:

Income Elasticity of Demand

A measure of how much the quantity demanded of a good responds to a change in consumers' income.

Steak

A slice of meat, typically beef, cooked by grilling, frying, or broiling, and served as a main dish.

Hamburger

A popular food item consisting of cooked ground meat, usually beef, placed inside a sliced bun, often accompanied by various toppings.

Absolute Value

The absolute value of a number is its distance from zero on the number line, without considering direction; it is always positive.

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