Personalization and Customization Are Part Of

question 24

Multiple Choice

Personalization and customization are part of:

• A) Web 1.0
• B) Web analytics
• C) cyber security
• D) brand engagement

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Definitions:

Encoding Specificity Principle

A principle that suggests the recall of information is improved when the contexts present at encoding and retrieval are similar.

Depth-Of-Processing Principle

A theory suggesting the depth (shallow to deep) of mental processing affects memory recall, with deeper processing leading to better recall.

Serial-Order Effect

a phenomenon observed in psychology where the position of an item in a sequence affects the likelihood of its recall.

Depth of Processing

A concept in cognitive psychology that describes how deeply information is thought about or processed, which affects memory retention.